Video: Bench Focus On Young Record Label Boss Cherish Kaya For Self Made

With Bench focusing on the hard-working guys and girls making the creative world tick with their ambition and vision, Self Made was launched to shine a light on the likes of 21-year-old record label boss Cherish Kaya who, having proven her mettle as an artist herself, playing in bands such as Ipso Facto and Florence + The Machine, it was while scouting for Columbia Records that Cherish developed an ear for talent. Realising she knew a good thing when she heard it, she quickly decided that by going it alone she’d have the freedom to create something bold. In June 2012, Cherish launched Kaya Kaya Records, a subsidiary of the groundbreaking independent label XL. With a select team of hand-picked artists that she believes in, she’s determined to make people sit up and listen.

More info at bench.co.uk