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Reset London Spotlight On…Swanz Fly

24 May 5:31 pm

Streetwear has often overlooked women with the exception of a few international brands so a couple of years ago Zahra Swanzy set out to fill the gap in the market when she started Swanz Fly, to represent for women who love streetwear. Show your support at Reset London where Zahra will be exhibiting her collection amongst a whole host of other strong UK streetwear brands.

Reset London Spotlight On…The Ugly Kids Club

23 May 12:05 pm

Streetwear designers Ugly Kids Club use tongue in cheek humour (I’m guessing that’s what the name is all about) alongside eye catching and bold graphics dripped in graffiti influenced colourways that are worn with a quirky street style. RWD catch up with the Ugly Kids Club to find out what they are up to at the moment; make sure you catch the scribblers at the end of the month at Reset London.

Reset London Spotlight On…Star Player

22 May 10:30 am

Those that are fans of Ask Your Girl will be happy to see the emergence of Star Player a sub brand of the streetwear label which was inspired by Maharishi and B Side by Wale. Hoping for future major collaborations, Star Player can’t wait to expand their profile at UK’s hub of spanking new streetwear, Reset London.

Reset London Spotlight On…Trapstar

21 May 6:07 pm

Trapstar have managed to get their garms onto the back of everyone from Master Shortie and The Cool Kids to Rihanna and previous beau Chris Brown since the conception of the brand a mere four years ago. RWD find out what to expect next from Trapstar and how they’re looking forward to meeting their core fanbase at Reset London at the end of the month.

Join The FLY53 Street Team

21 May 3:30 pm

Love fashion? Want to get a jump start in the fashion industry? FLY53 are looking for people to join their street team so this could be your chance to get your foot in the door. Read on for more information on how get on board...

Reset London Spotlight On…A.I.N.T

20 May 6:15 pm

Director of A.IN.T streetwear label, Charlie Crockett goes deep about the art inspired philosophy behind his brand, the importance of high quality garments and how Reset is in a class of it’s own when it comes to trade shows.

Online Interview: Kid British

20 May 5:36 pm

We brought you the news recently that Hungry Pigeon festival in Manchester were teaming up with Henri Lloyd Jeans Co for their forthcoming event, Kid British frontman James Mayer has been speaking with Liam Tootill about the comings together of music and fashion and also news regarding the group’s next album.

McLean performs at Charity event for Yele Haiti

19 May 4:34 pm

Last Thursday 13 May saw the I Got Soul singer performing live in the Schuh store on London’s Oxford Steet. The event was put on to raise awareness of Timberland’s Earthkeeper range of products that have recently been launched.

Reset London Spotlight On…Dirrrtee

19 May 4:03 pm

From customized hand painted garments to a full on exclusive collection Dirrrtee has been in the streetwear game for three years and with a strong relationship with SB.TV it’s no wonder their brand is on the back of JME. RWD find out what’s new for this season and what brought about the brand in the first place.