A true original, American designer Jeremy Scott is one of our faves. Known for his eccentric method of design, he’s the man who put the hamburger on a body-con dress, slapped Mickey Mouse on an oversized t-shirt and offered people the chance to wear one-legged trousers. And made it look cool. Usually showcasing his work on the runways of Paris, this season he made it over to London to help celebrate 25 years of London Fashion Week and also launch his Jeremy Scott ‘pop up store’ at adidas’ exclusive No.6 Newburgh Street store that holds his Autumn/Winter collection for adidas Originals By Originals. Created for both boys and girls, Zainab Jama caught up with the fun-loving LA resident in London town to talk hip hop, streetwear and adidas.
How did you get together with adidas?
The first thing I did for adidas Originals was a collection based on the New York pop artist Keith Haring. For that I did a classic adidas zip tracksuit and hi-top sneakers that were covered in Keith’s drawing for the adicolor range. I had such a blast doing that, that when they asked me to come be a part of their ObyO range and do my own thing, I was thrilled.
What was the inspiration for your Autumn/Winter collection for ObyO?
I was watching all these programs on Africa and I’ve always been inspired by tribes. All these different amazing ways people would make clothes out of what they’d find. They’d then mix it with adidas Sportswear and things that were sent to them from Europe, so it was common that you’d have a beaded sarong, traditional print dress, and then some adidas like tank-top on top in this weird juxtaposition. I think I was looking more toward African prints for this collection and got to thinking about great African animals – leopards, tigers and giraffes – and used their prints as a base for the collection.
It’s no secret that you’re a hip hop fan; what artists do you rate at the moment?
Well we can say Kanye is definitely a character! I love all of his music and he’s been really supportive of me. Jay-Z is having a really good year as far as I’m aware, and ,you know, all the classics; Dre, NWA, Tupac (I live in Los Angeles), but I have love for Biggie too. adidas is steeped in a lot of music history too, so I don’t even need to mention RUN DMC who were a huge influence on me. It’s great how it can all come full circle and I’m working for a brand that I share similar interests with.
What other music are you listening to at the moment?
I try and listen to everything; I know everyone must say that. But I love hip hop as much as I love pop and I’ve been lucky enough to work with a lot of the guys I listen to; Kanye, Lady GaGa, Björk, Beyoncé, Madonna, Britney, Santigold… I’m a huge fan of all those guys. It’s always so much fun to dress them, see them at my shows and I’m always humbled that they like my collections. When I hear their music come on in the studio or at home, I always smile, it’s really nice to know they’re fans of what I do.
How does your ObyO collection for adidas differ from your mainline?
I really love pop culture; you can see that in my collections. Art, TV, music, celebrities, cartoons… we’re surrounded by it all day long and it’s fun to put it into my collections. For adidas they give me so much creative freedom, that I can do what I do but for a wider audience.
Tell us about the Jeremy Scott Wings sneaker, everyone loves them.
I think it’s kinda crazy how well this shoe has done! I thought the wings would just be a bit of fun, but people have taken to it really well. Initially I wanted to make the wings permanent, but you know people like options, so it can come off. For the Autumn/Winter season I’ve done about ten sneakers altogether; a couple have a prints, some have three tongues, [Check Kano wearing them in his new Rock N Roller vid], one looks like a moonboot! I just like to have fun with it. This season the Jeremy Scott Wings are in sliver.
What would you say is the must-have piece from this collection?
I don’t know how to answer that! I love it all, but I have to say the blue sweater dress with the world map with Africa in the centre is a fave of mine. But really I’m proud of the whole collection.
What can expect from you over the next few months?
Well I got my debut show in London to celebrate 25 years of London Fashion Week, then I gotta go back to LA and work on my collection for next Autumn/Winter, which is a scary thought. For adidas, we’re already working on the third collection and in-between I’m going to try find some time to chill out. But that’s not to say I’m not super-grateful for everything. I love what I do…
For more on Jeremy Scott for adidas Originals By Originals, go toadidas.com/originals
Tags: adidas, Interviews, Jermey Scott
![adiSlam Super Dunk OVER VAN!!! [VIDEO]](http://www.rwdmag.com/wp-content/uploads/2011/11/super_dunk-140x130.jpg)
![Sway Ft. Lupe Fiasco - Still Speedin' RELOADED [VIDEO]](http://www.rwdmag.com/wp-content/uploads/2011/11/sway_still_speedin-140x130.jpg)
Loading ...![Kcat - So Many (Remix) Ft Mz Bratt [AUDIO]](http://www.rwdmag.com/wp-content/uploads/2011/11/kcat-140x130.jpg)
![Kano – Room Service: Make Me Proud [AUDIO]](http://www.rwdmag.com/wp-content/uploads/2011/11/GirlsOverGunscoverF1-629x629-140x130.jpg)
![Chromeo - Night By Night (Skream Remix) [AUDIO]](http://www.rwdmag.com/wp-content/uploads/2011/10/Chromeo_New_New_640-140x130.jpg)
![Ellesse's The Marathon '84, reworked for 2011 [FASHION]](http://www.rwdmag.com/wp-content/uploads/2011/11/ellesseorange640-140x130.jpg)
![Jeremy Scott x Hunger TV x Swatch x Weird [FASHION]](http://www.rwdmag.com/wp-content/uploads/2011/11/jeremy_scott_swatch-140x130.jpg)
Links…
[...] may possibly have used up the lack of this points motivated with the aid of oneself on [...]…
Hmm…..
Good write-up, I’m normal visitor of one’s web site, maintain up the nice operate, and It’s going to be a regular visitor for a lengthy time. “There is a time for departure even when there’s no certain place to go.” by Tennessee Williams….
Websites worth visiting…
[...] Here are a number of related information [...]…
sopa legislation…
[...]Swedish therapeutic massage was developed employing methods employed by the Swedish physiologist as [...]…
Recent Additions……
[...] You should never smoke or drink as they can additionally lead to heartburn. The correct way concerning how to deal with heartburn should be to lower the spice materials [...]…
sopapilla recipe without deep fryer…
[...]As shortly whilst you realize that you will be late, you rush regarding the door, consider your current wallet, cell [...]…
Kamasz…
[...]just below, are some totally unrelated sites to ours, however, they are definitely worth checking out[...]…
Happy…
Am happy that I found this – thanks….
Wedding Chair covers…
[...]below you?ll come across the link to some websites that we feel it is best to visit[...]…
Wow!…
A very spectacular post….
Wow!…
A very fascinating post….
Read was interesting, stay in touch……
[...]please visit the sites we follow, including this one, as it represents our picks from the web[...]……
Looking around……
[...] take a look at the sites we read, including this blog, as it signifies our picks from the web [...]…
Hi…..
I have recently started a web site, the info you provide on this web site has helped me tremendously. Thank you for all of your time & work. “The murals in restaurants are on par with the food in museums.” by Peter De Vries….
Best additions…
[...] certainly one of our visitors recently suggested the following website [...]…
James Larkin…
[...]although internet sites we backlink to beneath are considerably not connected to ours, we feel they are truly worth a go via, so possess a look[...]…
Impressive writing style…
Fun article. The points i will play a role will be the fact your pc recollection is required to be purchased when your computer will not handle whatever you use that. You can release three Cram hoop created using 1GB every individual, such as, assure a…
Michael Lacey…
[...]here are some hyperlinks to web-sites that we link to because we assume they’re really worth visiting[...]…
Impressive writing style…
Important post. All of the items i’d like to make a change is computer or laptop memory should are offered should the private find it hard to tackle what we should do with it also. You can utilize two additional Cram basket which contains 1GB both equ…
Links…
[...] just down the page, are plenty of totally not affiliated sites to ours, in spite of this, they are definitely worth looking into [...]…
Superb link…
[...] Many women and men have got total-time function and are gonna be undertaking a profession exchange [...]…
How To Choose The Right Fragrance…
It’s a known truth that right knowledge can be very important when we are doing something new and even more it if is important to us….
Superb webpage…
[...] The info spoke of inside the post are a number of the most efficient to be found [...]…
will smith twitter fresh prince…
[...]really a typically instance is virtually all homes should the mothers want to take its children outdoors for any [...]…
greenpeace wikipedia de…
[...]against Lennox and his household is now out of the hands of Belfast Town Council [...]…
Sources…
[...]check below, are some totally unrelated websites to ours, however, they are most trustworthy sources that we use[...]……
will smith shirtless pics…
[...]well as fencing leader For Each Henrik Ling (1777-1839), who examined therapeutic massage on China[...]…
Dear Webmaster…
[...]check out this new way to make money for your blog through Facebook [...]…
Superb webpage…
[...] and as a result we’re linking to that site [...]…